Unit study hub

Choosing Strategic Direction

Choose a Choosing Strategic Direction topic, then revise with flashcards, questions, notes, and practice tests.

At a glance

Topics

Objectives

7132

Spec

Business

Subject

AqaA LevelBusiness7132

Topics

Choose a topic to revise

Choosing markets and products

Strategic direction using the Ansoff matrix.

Strategic positioning

Competing through benefits, price and competitive advantage.

Sample objectives