Exam-style question
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Which answer would gain credit in an AQA Business exam on Strategy failure and planning? Scenario: a leadership team comparing the benefits, drawbacks and opportunity cost of Strategy failure and planning.
- A.Make a clear point, apply it to the business context, analyse the commercial impact, and finish with a supported judgement if required.
- B.Write a definition-only answer for every command word.
- C.Add a judgement that is not supported by earlier analysis.
- D.Use vague phrases such as good for the business without explaining why.
Model answer
What a good answer should say
- The correct answer is Make a clear point, apply it to the business context, analyse the commercial impact, and finish with a supported judgement if required..
Explanation
Why this works
The correct option is Make a clear point, apply it to the business context, analyse the commercial impact, and finish with a supported judgement if required. because exam credit depends on application, analysis and evaluation.
In the scenario, the student must connect Strategy failure and planning to business objectives, stakeholders, finance and commercial context. This avoids unsupported opinion and shows why the decision depends on evidence from the business rather than a generic rule.
Common mistake
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