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Cambridge IGCSE Business Studies practice

What is a key advantage of creating new products?

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At a glance

MCQ

Type

cambridge_mcq

Style

Topic

Marketing mix

Exam-style question

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What is a key advantage of creating new products?.

  1. A.Increased competition
  2. B.Higher costs
  3. C.Meeting customer needs
  4. D.Market saturation

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Paper 1 structured question: Marketing mix

Paper 1Short Answer and Data Response1 marks

Description

New Beverage Launch

The company aims to attract health-conscious consumers with a low-calorie drink.

  1. a

    State one advantage of launching this new beverage.

    Aim for approximately 1 distinct marking point.

    [1]