Question detail
EcoWash serves online shoppers while training staff; the case evidence includes customer retention of ?7,597, sales of 617 units, and a 42% change in costs or demand. Which option best applies Explain why objectives differ between businesses, including business size, competition and not-for-profit status?
Try the question, check the answer, then read the explanation to understand the curriculum point.
At a glance
MCQ
Type
practice
Style
Topic
Setting business aims and objectives
Question
- A. Use competition to judge customer retention, suppliers impact, and the business objective in Changing objectives and success measures.
- B. Give only a definition of Setting business aims and objectives without using the case evidence.
- C. Treat gross and net profit as identical and ignore the effect on suppliers.
- D. Choose the largest sales figure without checking costs, finance, or context.
Answer
The correct option is: Use competition to judge customer retention, suppliers impact, and the business objective in Changing objectives and success measures.
Explanation
This is the best-supported choice because Use competition to judge customer retention, suppliers impact, and the business objective in Changing objectives and success measures. The case evidence gives ?9,097, 617 units, and 42%, so the answer must explain the commercial effect rather than repeat a definition. The distractors are weaker because they confuse gross and net profit, miss the suppliers, or ignore the business objective.
Common mistake
Changing objectives and success measures common mistake 1
Giving a vague answer instead of directly addressing: Explain why objectives differ between businesses, including business size, competition and not-for-profit status..
Answer by clearly explaining how to explain why objectives differ between businesses, including business size, competition and not-for-profit status..
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