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Learning objective

Explain how digital communication changes communication with stakeholders using relevant examples.

Read the explanation, check the common trap, then practise with flashcards and questions.

At a glance

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Flashcards

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Topic

Technology

Subtopic

E-commerce and digital communication

Aqa Gcse BusinessInfluences on business

Study support

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Quick explanation

Explain how digital communication changes communication with stakeholders using relevant examples

  • This point belongs to Technology, especially E-commerce and digital communication.
  • You need to be able to explain how digital communication changes communication with stakeholders using relevant examples.
  • The key ideas to know are stakeholders and digital communication.
  • Use the linked flashcards and practice questions to check recall, then practise applying the idea in an exam-style answer.

Key concepts

stakeholdersdigital communication

Why it matters

This objective helps connect E-commerce and digital communication to exam-style questions, flashcards, and revision notes for Technology.

Quick student answer

Explain how digital communication changes the way a small manufacturer communicates with its suppliers and customers. Provide two concrete examples.

Direct answer

Digital communication enables the manufacturer to share real‑time production data with suppliers via an online portal, allowing suppliers to adjust orders instantly and reduce stock‑outs. It also lets the manufacturer use a dedicated mobile app for customers to track order status, receive updates on delivery times and provide feedback, which improves customer satisfaction and loyalty.

How it works

The answer links specific digital tools (online portal, mobile app) to stakeholder groups (suppliers, customers) and shows the cause‑effect relationship: faster information flow leads to better supply chain coordination and higher customer engagement.

Key terms

  • Stakeholder: Any individual, group or organisation that can affect or is affected by the activities of a business, including employees, owners, customers, suppliers, regulators and the wider community.

Common trap

Confusing internal and external stakeholders: Internal stakeholders are those within the business—such as employees, managers and owners—while external stakeholders are outside, such as customers, suppliers, regulators and the community.

Related questions

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