Question detail
GreenGlow serves tourists while improving quality control; the case evidence includes average order value of ?3,535, sales of 260 units, and a 34% change in costs or demand. Which option best applies Analyse the appropriateness of distribution methods for a given scenario?
Try the question, check the answer, then read the explanation to understand the curriculum point.
At a glance
MCQ
Type
practice
Style
Topic
The elements of the marketing mix: price, product, promotion and place
Question
- A. Use distribution to judge gross profit margin, shareholders impact, and the business objective in Place and digital channels.
- B. Give only a definition of The elements of the marketing mix: price, product, promotion and place without using the case evidence.
- C. Treat gross and net profit as identical and ignore the effect on shareholders.
- D. Choose the largest sales figure without checking costs, finance, or context.
Answer
The correct option is: Use distribution to judge gross profit margin, shareholders impact, and the business objective in Place and digital channels.
Explanation
This is the best-supported choice because Use distribution to judge gross profit margin, shareholders impact, and the business objective in Place and digital channels. The case evidence gives ?5,035, 260 units, and 34%, so the answer must explain the commercial effect rather than repeat a definition. The distractors are weaker because they confuse gross and net profit, miss the shareholders, or ignore the business objective.
Common mistake
Place and digital channels common mistake 1
Giving a vague answer instead of directly addressing: Analyse the appropriateness of distribution methods for a given scenario..
Answer by clearly explaining how to analyse the appropriateness of distribution methods for a given scenario..
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