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Cambridge IGCSE Business Studies practice

What is a common outcome of effective promotion?

Try the question first, then check the answer and practise the same topic again.

Show answerMarketing mix revisionRevise the key idea

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MCQ

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cambridge_mcq

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Topic

Marketing mix

Exam-style question

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What is a common outcome of effective promotion?.

  1. A.Decreased brand awareness
  2. B.Increased sales
  3. C.Higher production costs
  4. D.Lower customer satisfaction

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Paper 1 structured question: Marketing mix

Paper 1Short Answer and Data Response1 marks

Description

Promotional Strategy Overview

The company aims to use a mix of advertising, sales promotions, and public relations to reach its target audience effectively.

  1. a

    State one promotional method the company could use.

    Aim for approximately 1 distinct marking point.

    [1]