Harbour Hire serves business clients while changing promotion; the case evidence includes supplier lead time of ?3,749, sales of 579 units, and a 36% change in costs or demand. Justify how the business should respond to Identify market size and market share.

Anchor the response in evidence. Apply market share, market size to Harbour Hire serves business clients while changing promotion, then explain how the decision changes break-even output, costs, revenue, cash flow, or stakeholder outcomes. A balanced response considers both the benefit and the risk for suppliers, uses figures such as ?7,149 or 36%, and reaches a supported judgement based on the business objective.

Separate the trade-offs before concluding. This explanation is anchored to Qualitative, quantitative and decision-making data and The purpose and methods of market research because it links the command word to scenario evidence, commercial reasoning, financial impact, and stakeholder consequences. It also separates efficiency and productivity, which helps the final judgement stay precise.