Learning objective

Explain how advances in ICT have allowed customer services to develop through websites, e-commerce and social media.

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At a glance

5

Flashcards

7

Questions

Topic

Good customer services

Subtopic

Customer service and ICT

AQA GCSE BusinessBusiness operations

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Short explanation

This business idea, Explain how advances in ICT have allowed customer services to develop through websites, e-commerce and social media sits within Customer service and ICT and Good customer services for AQA GCSE Business 8132. Use a business such as Northline Gym serves premium buyers while launching a product; the case evidence includes labour productivity of ?8,094, sales of 229 units, and a 15% change in costs or demand to keep the explanation applied. The important reasoning is to connect social media, ICT, e-commerce, websites with the business objective, the financial implication, and the effect on customers. Avoid treating margin and markup as the same thing. A high-quality answer should explain the commercial trade-off, use precise evidence, and finish with a judgement that depends on the context rather than a generic definition.

Key concepts

customer servicewebsites

Why it matters

This objective helps connect Customer service and ICT to exam-style questions, flashcards, and revision notes for Good customer services.

Common mistakes

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  • Customer service and ICT common mistake 1: Answer by clearly explaining how to explain how advances in ICT have allowed customer services to develop through websites, e-commerce and social media..

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