Question detail
CraftCrate serves commuters while opening a second outlet; the case evidence includes net profit margin of ?7,126, sales of 261 units, and a 41% change in costs or demand. Which option best applies Explain why businesses identify and satisfy customer needs?
Try the question, check the answer, then read the explanation to understand the curriculum point.
At a glance
MCQ
Type
practice
Style
Topic
Identifying and understanding customers
Question
- A. Use customer needs to judge net profit margin, lenders impact, and the business objective in Customer needs.
- B. Give only a definition of Identifying and understanding customers without using the case evidence.
- C. Treat efficiency and productivity as identical and ignore the effect on lenders.
- D. Choose the largest sales figure without checking costs, finance, or context.
Answer
The correct option is: Use customer needs to judge net profit margin, lenders impact, and the business objective in Customer needs.
Explanation
This option works because Use customer needs to judge net profit margin, lenders impact, and the business objective in Customer needs. The case evidence gives ?8,626, 261 units, and 41%, so the answer must explain the commercial effect rather than repeat a definition. The distractors are weaker because they confuse efficiency and productivity, miss the lenders, or ignore the business objective.
Common mistake
Customer needs common mistake 1
Giving a vague answer instead of directly addressing: Explain why businesses identify and satisfy customer needs..
Answer by clearly explaining how to explain why businesses identify and satisfy customer needs..
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