Question detail
QuickFix Repairs serves business clients while changing promotion; the case evidence includes supplier lead time of ?6,523, sales of 383 units, and a 42% change in costs or demand. Which option best applies Explain why businesses identify and satisfy customer needs?
Try the question, check the answer, then read the explanation to understand the curriculum point.
At a glance
MCQ
Type
practice
Style
Topic
Identifying and understanding customers
Question
- A. Use customer needs to judge cash inflow, employees impact, and the business objective in Customer needs.
- B. Give only a definition of Identifying and understanding customers without using the case evidence.
- C. Treat stakeholders and shareholders as identical and ignore the effect on employees.
- D. Choose the largest sales figure without checking costs, finance, or context.
Answer
The correct option is: Use customer needs to judge cash inflow, employees impact, and the business objective in Customer needs.
Explanation
This answer fits the scenario because Use customer needs to judge cash inflow, employees impact, and the business objective in Customer needs. The case evidence gives ?8,023, 383 units, and 42%, so the answer must explain the commercial effect rather than repeat a definition. The distractors are weaker because they confuse stakeholders and shareholders, miss the employees, or ignore the business objective.
Common mistake
Customer needs common mistake 1
Giving a vague answer instead of directly addressing: Explain why businesses identify and satisfy customer needs..
Answer by clearly explaining how to explain why businesses identify and satisfy customer needs..
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