Study resource
Segmentation key terms
Study Segmentation with curriculum-aligned Key Terms resources, practice links, and exam-focused support.
At a glance
key terms
Resource type
Topic
Segmentation
AqaGcseBusinessMarketing
Key terms
Target market
The specific group of consumers a business aims to reach with its products or services, chosen after analysing market segments.
Target market
The specific group of consumers a business aims to reach with its products or services.
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