Question detail
BrightBake serves premium buyers while launching a product; the case evidence includes labour productivity of ?10,370, sales of 170 units, and a 15% change in costs or demand. Which option best applies Explain how advances in ICT have allowed customer services to develop through websites, e-commerce and social media?
Try the question, check the answer, then read the explanation to understand the curriculum point.
At a glance
MCQ
Type
practice
Style
Topic
Good customer services
Question
- A. Use social media, ICT, e-commerce, websites to judge capacity utilisation, owners impact, and the business objective in Customer service and ICT.
- B. Give only a definition of Good customer services without using the case evidence.
- C. Treat gross and net profit as identical and ignore the effect on owners.
- D. Choose the largest sales figure without checking costs, finance, or context.
Answer
The correct option is: Use social media, ICT, e-commerce, websites to judge capacity utilisation, owners impact, and the business objective in Customer service and ICT.
Explanation
This option works because Use social media, ICT, e-commerce, websites to judge capacity utilisation, owners impact, and the business objective in Customer service and ICT. The case evidence gives ?11,870, 170 units, and 15%, so the answer must explain the commercial effect rather than repeat a definition. The distractors are weaker because they confuse gross and net profit, miss the owners, or ignore the business objective.
Common mistake
Customer service and ICT common mistake 1
Giving a vague answer instead of directly addressing: Explain how advances in ICT have allowed customer services to develop through websites, e-commerce and social media..
Answer by clearly explaining how to explain how advances in ICT have allowed customer services to develop through websites, e-commerce and social media..
Related flashcards
Flashcard 1 of 5
Related practice questions
Question 1 of 5
Choose an answer, get feedback, then move sideways through the set.